Garda Group Rebrands as Heras: A New Era of Seamless Security Solutions

Garda Group is entering a new chapter by rebranding as Heras, uniting its businesses under one trusted name to deliver seamless, integrated security solutions across Europe.

Garda Group today announced a major milestone on its journey to become Europe’s leading provider of security solutions: the group will rebrand as Heras, uniting its businesses under a single, powerful identity. This transformation reflects the Group’s ambition to deliver seamless 360° security solutions that protect what matters most for customers across industries and markets.

Effective 14 October 2025, the Group parent company and central functions will adopt the Heras name. During 2026, many more brands across the group will adopt the Heras name, creating one consistent presence across European markets.

“This is more than a name change – it’s a statement of intent,” says Kettil Stenberg, Group CEO. “By bringing our companies together under one identity, we combine the strength of local expertise with the scale of a European leader. Our customers can expect the same trusted teams, now unified as one brand that reflects our ambition and commitment to protecting what matters most.”

Why do we adopt the name Heras? Within the Group’s portfolio, Heras is a widely recognized and trusted name in security. Combined with the name change, the Group will introduce a refreshed visual identity – a modern expression that marks a new chapter for everyone in the Group.

” We are proud that Garda Group will adopt the name Heras,” says Emmanuel Rigaux, CEO of Heras Western Europe. ” It’s a confirmation of the strong heritage and market position the Heras brand has. The new visual identity that we will adopt during 2026 marks a significant step forward that unites us as a group, while our customers can continue to rely on the same trusted services and solutions they have always counted on.”

For customers, the rebranding signals a unified approach to 360° security – bringing together perimeter and technical solutions across borders, with the same reliability and proactive service they know today.